1) Indicate one organization that produces tangible products (e.g. Coca Cola) and one that produces intangible products (Vodafone).
2) Describe the characteristics of those products (e.g. the transportability; intrinsic characteristics), discussing why, in your opinion, some people prefer those product instead of those produced by competitors (e.g. some people choose Coca Cola instead of Pepsi because…).
1) One organization that produces tangible products is McDonald's while one organization that produces intangible products is ACI.
ReplyDelete2) McDonald's is a chain of fast food restaurants, spread all over the world, while ACI (Automobile Club d'Italia) is an Italian corporation that regulates and promotes the car sector. Anyways, there are so many fast food restaurants and some people may prefer to get a burger from Burger King instead of McDonald's because of its better food quality and health.
1- Tangible: Audi
DeleteIntangible: Wind
2-Audi is a German organization that produces cars. People prefer Audi to other organizations because of the better quality and safety of its products.
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ReplyDelete1. Tangible: Nike; intangible: Sky
ReplyDelete2. Nike is an American shoemaker well known for their quality and shipment all over the world, while Sky is an Italian TV network featuring numerous channels of various categories (sports, movies, news). We could say that Nike, being one of the most famous in what they do, people wouldn't mind to spend more money just to be sure that the actual product they buy is good. Meanwhile, people could chose Sky network, just because it may feature channels which most fits the customer's wants, or because the service could have exclusive coverage on special sports events
1. An example of a firm producing a tangible product would be BMW. An example of a firm producing an Intangible product or a service is Emirates airlines.
ReplyDelete2. BMW is a multinational firm that manufactures variety of automobiles, motorcycles and engines, whereas Emirates airlines, the seven largest airline in the world provides airlines to consumers from various different countries. The car has a physical presence and it is resalable in comparison to airline tickets. In the case of cars, many decision are based upon whether that specific model, for instance the BMW x6, is easily resalable, it has low fuel consumption or not, and most importantly whether it suits the taste of their consumers as well as fitting in with their culture. That is why for instance in more of a modern cities, people might choose BMW’s over Toyota’s since they poses a more luxurious brand image that would suit the taste of the consumers, or perhaps due to having higher durability
1) An example of an organisation that produces tangible product is Barilla and an example of an organisation that produces intangible products is Fastweb.
ReplyDelete2)Barilla it's an italian food company that is very famous in the all world. It's the most important producer of pasta in the world and guarantees every day to its customers a great product. Fastweb is an important telephone line manager that uses to offer better services than other companies and that's the reason why many people prefer to use this company instead of Telecom. A better internet connection and a lower price use to convince people that Fastweb is better than Telecom.
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ReplyDelete1) Mondadori is an organization which produces tangible products and Mediaset is an organization which produces intangible products.
ReplyDelete2) Mondadori is a chain of bookshops very famous which always offers a 10% discount on the books it sells which could be convenient for many passionate readers who buy a lot of books every month. That's why people could prefer such an offer compared to the permanent full price of the books Feltrinelli sells./Mediaset possesses a great number of channels and it offers a unique and uncompared variety of services. Someone might prefer this Tv company for the great possibility of choice and someone else might like a Tv company ( like RAI) which does not offer such a great possibility but, unlike Mediaset, does not give a lot of space to advertisements in exchange for an annual fee.
1) An example of a firm that produce tangible products is H&M while a firm that produce intangible products is Telecom italia.
ReplyDelete2) H&M is a firm that produce clothes and accessories and it is very famous in the world, while Telecom italia is the most important telephone service provider . H&M is preferred by people because it is always in step with fashion and offers a wide range of clothes at low-medium prices. Telecom Italia is one the most important phone and internet provider thanks to its commitment in assistance and in a fast troubleshooting service, and not less in a continued research of better offers.
1-For me an example of an organisation that produce tangible products is Native Instruments and an example of an organisation that produces intangible products is Zurich.
ReplyDelete2- Native instruments it's a german company that develops software and hardware for music production and DJ . It's the leader in the industry for the quality of materials and updating of software, provides a solid construction and constitutive customer who chose to create a new and unknown experience. Zurich is a very important swiss insurance company, whose main purpose is to offer to the customer a good and secure product . The mission of this insurance company , therefore , aims to offer to the customers a customized solutions, based on requests.
ReplyDelete1.Ikea produces tangible products generally everything that has to deal with furnitures and accessories for home and Enel produces intangible products.For example it tranforms old electrical system to produce clearer energy to citizens.
2.Ikea is a firm that produces cheap furnitures and it is accessible to a wider range of people. Confalone, which is another important furniture firm, has higher prices and better quality of the products. People struggle between those two because lots couldn't afford the prices and prefer the latter depending on their economic situation. On the other hand, people might choose to trust one firm that produces intangible products instead on the other(such as Enel or Edison ) based on the kind of service they receive and the more convenient service it offers.
One organization that produces tangible is Ferrero, producing candy and sweets, such as Nutella. While one organization that produces intagible products is for example Ebay, which connects buyers and sellers.
ReplyDeleteFor features Nutella is unique in the world. Thanks also to the development of the brand Ferrero Nutella is now famous around the world and is therefore easy to understand why it is chosen by the consumer (quality + reliability of the brand).
Much the same for eBay, the site chosen by many to buy and sell goods thanks to the great brand recognition that security in a world, that of the web, who is for some still not fully trusted.
1. An example for an organization that produces tangible products: Zara
ReplyDeleteAn example for an organization that produces intangible products: Trenitalia.
2. Zara is an international clothing company with medium quality and with affordable prices, there will be some people that would like to spend less money and try to get the same quality (or even higher) with another brand, maybe less familiar, and maybe more hard to find (geographically) but in the end, people are paying for the brand and not always for the quality.
the same with Trenitalia, some of the people will think that trenitalia is the best company for transportation around Italy with normal prices, others will prefer Italo, that can gives the same services and also in a good quality and with a different costs (sometimes much more cheaper the Trenitalia), but the problem is the availability and the frequencies of the trains, so people will prefer Trenitalia. Its all about making "noise" and about where and when you will be.
1. Tangible product: Adidas. Intangible product: TIDAL.
ReplyDelete2. The first one is a German multinational corporation, which sells sports shoes, clothing and acessories. The second one is a subscription-based music streaming service. I think that some peoplee choose, for example, Adidas shoes because are linked to their lifestyle or to the type of music they are used to listen to (Oasis). I also think that Adidas offers an exellent product in terms of quality and cost.
There are many cross-platform about music ( Spotify, Apple music), but TIDAL has the best high-quality streaming and its plan is to be an editor, showcasing up-and-coming talent and involving celebrities.
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ReplyDelete1) Nissan ( Tangible) Paypal ( Intangible) . Nissan is a japanese car manufacture which has produced not only some of the fasters cars to date, Including the Nissan GTR but also cars such as the Silvia s14 and s15 which have won numerous drifting competitions. Paypal on the other hand offers a wide range of intangible money related services such as money transfers.
ReplyDelete2) The brand name Nissan is often associated with cheap reliable and very fast cars and therefore people would choose it based on the corporate image, value for money, to stand out and differentiate themselves and of course for the raw power of some of the cars.
People would choose paypal because of its history of being safe, ease of usage( internet banking), its global connectivity ( transfer money to anywhere in the world) and convenience and most importantly security.
1. Tangible products: Mercedes Benz; Intangible products: uTorrent.
ReplyDelete2. Mercedes Benz is competing against BMW and Audi from many years to achieve the most prestigious position in the market. In recent years BMW often won against the 2 rivals because of the quality of cars engines but in marketing in think the quality is not always the best way to win against competitors. People could still prefer a mercedes car just for the fame it has but of course if BMW will continue to increase the quality and Mercedes won't, the first one could gain more fame and invert the tendency.
Meanwhile in the case of Torrent against Emule, for example, the quality of the product is very important. uTorrent employ much more modern systems to download everything, instead Emule has become ineffective, so for this reason people will easily make their choice.
1. Barilla is an organization that produce tangible products, whereas we can consider DHL as a firm of intangible products.
ReplyDelete2. Barilla is a huge italian food organization that produce especially pasta. It increases its notoriety creating the brand Mulino Bianco of baked products. People seem to prefer Barilla instead of other competitors. It could depend on wide variety of products that the company offers, and on the good market price, however one of the main factor is surly the advertising element that spreads a great image of the firm.
A great example of a for-profit organisation that produces tangible products is Apple, while Google develops intangible products.
ReplyDeleteApple produces both devices and softwares, so we are talking about a technological company. In my opinion their strength is the optimisation: people choose Apple devices because each part of the product is strictly connected to the others, like hardware, software, apps and so on. Well thought advertisements are another important factor. Google offers infinite services to its costumers, making possible to send e-mails, to search on the web, to watch videos and more. All of them are done with extraordinary efficiency. I personally think that their efficiency is what push them forward, so that Google can win the competition with other organisations.
Tangible : Kellogg's Intangible: Amazon
ReplyDelete2) Kellogg's is an American multinational company that produces food for breakfast such as cookies,snacks and crackers. Kellogg's is more often preferred by the public than other brands such as Nestle' because it is a more famous brand. It should be a symbol of quality all over the world.
Amazon is one of the largest online shopping websites in the world. Amazon,being a marketplace,sells a great variety of products. It proves to be safe and reliable for commercial transactions,that's why it's more preferred than Zalando,which sells only clothes and shoes.
1- For example an organization that produces tangible products is Ikea, and an organization that produces intagible products is Netflix.
ReplyDelete2- Ikea produce furnitures and supplies for the houses. Many people prefer to buy furniture and objects from Ikea because its products are smart, useful, well designed, easy to transport and affordable to everybody.
Netflix is an american organization which provides tv shows, films and documentaries to the consumers. It gives you the opportunity to access to thousands of contents, when and where you want to.
1.An organization that produces tangible products is: Macron
ReplyDeleteAn organization that produces intangible products is: Amazon
2. Macron is an italian company that produces sportswear, in Italy and in Europe.
Amazon is an online service, that helps customers to buy everykind of items (books, computers, mobile phones, clothes and so on) and it works as a search engine.
Macron has to beat the competition of other firms like Nike or Adidas, that are the main sellers in this field. People prefer these firms because are promoted better than Macron and nowadays wherever we can see an advertising spot, while Macron is almost unknown.
Amazon, for example, has overcome the ebay’s competition thanks to the best prices of items and an improvement about the reliability of sellers.
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ReplyDelete1 An entreprise that produces tangible products is sony and an organization that produces intangible products or services is trenitalia.
ReplyDelete2 Sony is a giant private firm that produces a lot of kind of electronic articles while trenitalia is a private organization that offers a pubblic service which consists in train trasportation. In my opinion people prefer sony because it s a asserted firm and its logo is famous all over the world, and costumers are satisfied by its comodities. Trenitalia, i think, is preferred respect others competitors, of wich could be italotreno, for its good and economic services, and for the vaule of this organization.
Thinking about one non-profit company that produces tangible products “San Patrignano” organization came to my mind. On the other hand, one organization that produces an intangible product is “Airbnb”.
ReplyDeleteSan Patrignano sells homemade products (i.e. wine, cheese, sausage) and invests the profit in helping young people who face hard problem. One might chose this company not only for the high quality the products reach but also for a humanistic reason. Airbnb, instead, sells an intangible product: it is a “sharing” platform in which users can find accommodation in all part of the world thanks to other users that can share flats/apartments for very low prices. According to me Airbnb wins against competitors that might be hotels, hostels and b&bs because of the price and quality it offers. I personally prefer to spend a little money and have a holiday in a beautiful apartment, meeting new people who live there, than to spend a lot of money for a hotel room!
1. Tangible: Nike; intangible: Sky
ReplyDelete2. Nike is an American shoemaker well known for their quality and shipment all over the world, while Sky is an Italian TV network featuring numerous channels of various categories (sports, movies, news). We could say that Nike, being one of the most famous in what they do, people wouldn't mind to spend more money just to be sure that the actual product they buy is good. Meanwhile, people could chose Sky network, just because it may feature channels which most fits the customer's wants, or because the service could have exclusive coverage on special sports events
1- Tangible: Peroni; Intangible: Scottrade
ReplyDelete2- Peroni is a company that produces beers, while Scottrade is a company that creates accounts for online trading and does counselling about investments and finance. In the first case, because we're dealing with tangible products, the selling is separated from the production and the product has all the characteristics of the tangible ones ( it can be stored, bought, it's automated from the initial service); Peroni can win the competition against other beer companies because of its low cost product and of its taste. Scottrade on the other hand has all the features of a company that produces intangible products ( services ), and it can win the competition against other similar companies because it's the easiest platform to use to trade online and because of the competence of its counsellors.
An 'azienda' that produces tangible produces is "Bayer" ,while one that produces intagible services is "Skype". Bayer is a organization that trades medicines almost all around the world. Skype gives to the people telephony services on mobile phone,on laptop,on tablet. Certainly,some people choose these organizations rather others because of the brand,for the visibility in the international market,for their entrepreneur and for the quality of the products given to costumers (tangible and intangible). Maybe,also prices plays an important game (comparated to the quality,to the trasportability,to the facility in using these services) to overcome competitors.
ReplyDelete1) Organization that produces tangible products: Nutella
ReplyDeleteOrganization that produces intangible products: Google
2)
Nutella is a product that is exported in all the world, it is made of a sweet chocolate cream.
People prefers Nutella instead of, for example, Novi Cream because, also if they have the same taste, with Nutella you have a major amount of chocolate cream for a lower price. Novi Cream costs more and you recive less.
Google is a search engine used in all the world.
People prefer Google instead of Yahoo because its faster, its easier to use and because yahoo is more dispersive.
1. An organization that produces tangible products is Beats Audio , whereas the example of a firm focused on the creation of a service could be Poste Italiane.
ReplyDelete2. For what concerns the former organization, I think that Beats Audio makes very high quality products, and when the brand boomed, people started buying this firm's items in a massive way, so that possessing something from this brand became also a trend.
Talking about the latter, it offers many services, offered also by a bank, meant to facilitate the youngsters' management of their finances with very low costs or even for free. That's why I think many people (especially the youngest) choose Poste Italiane rather than a proper bank.
1=
ReplyDeleteTangible : Burger King.
Intangible: Youtube.
2=
^Many people use Burger king over Subway because it has its own speciality in making burgers.
^Most of people prefer youtube on daily motion bacause finding and downloading videos on youtube is easy.It has better quality too.
(Answers are based on my views.)
Tangible organization is ¨Colgate and intangible is ¨ebay¨.
ReplyDeleteIn my opinion people prefer ¨Colgate¨ to others because it is number 1 brand in the whole world, and also it catches people´s attention by its quality and the advertisements that are all over the places. And we can say the same about the ëbay¨because it offers a lot of different services for people around the world, the reason why people choose these brands is that they are reliable products and have already gained the peoples´trust. I think the choice of people changes everyday based on their satisfaction, because one mistake can cause a big failure. But I think the reason of them to be so well-known is the name and prominence that they have developed by the profit.
1- An organisation that produces tangible products is, for example, Nutella. Contrarily, an organisation that produces intangible produce is Sky.
ReplyDelete2- Nutella is a kind of hazelnut cream invented in Italy and now surely the word's most popular. The reason why most people choose to buy this product is because is unique and no other is equal to it. In case of intangible product, Sky is TV service which recently offers a huge number of free movies to watch and this is what, in my opinion, makes it the favourite one. So, both, Nutella and Sky are winning because they offered something unique and innovative. But it also true that sometimes, when two product are very similar we decide to buy one rather than the other because from the psychological point of view we're pushed to buy what is more publicised and famous.
1) An organization that produces tangible products is "Barilla" while an organization taht produces intangible products is "Sirti".
ReplyDelete2) The first one is a very famous Italian brand, which mainly produces pasta. The second one is an Italian company which provides services in the telecommunication sector, working and helping other important companies. Barilla is a very popular brand because, in its advertising, it tries to make you feel at home, creating nice atmospheres. Moreover it wants you to belive that it is the best brand of pasta, focusing on the quality of the ingredients (in particular natural ingredients).
Sirti is a famous company into its sector because it bases its quality on the experience; in fact it has been the first Italian company in that kind of sector.
1) Fender (tangible product)
ReplyDeleteBorsa Italiana (intangible product)
2) Fender is one of the most important producers of guitars in the world, it is famous in particular for two guitar models: Stratocaster and Telecaster, both have a unique shape and sound. Some musicians, including me, prefer to buy a Fender, instead of a Gibson guitar, not only for the brand or the sound, but also because that particular model is related to a famous artist.
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ReplyDelete1- Organization that produces tangible products: Nestle
ReplyDelete2- Organization that produces intangible products: MAERSK
2- Nestle is a well known and great company for it products. I think they are successful to have majority of international market because of their loyalty and the high standard products which they offer in a good price and high quality to the people in entire the world.
For intangible producer MAERSK is the biggest international transportation and logistic company which they deliver different kind of cargo to all of the countries with the best conditions. Without them I think we won't able to buy our needs in a good price.
X pression is an organisation that produce tangible products is a company in which it's branches are mostly found in African countries. Its an extension used for braiding or fixing hair.
ReplyDelete2)Lyca mobile is an example of an intangible products .It can be said as a line newly published in 2013 and has a spread growth over the few years most foreigners especially prefer using it because it helps them to call outside the country for a very cheap price and this line is mostly used by most foreigners in a country who find the cost of calling with its country line expensive nd would like to keep in touch with their families. foreigners use this to call at a cheaper rate and also save more.
1) An example of organization that produces tangible product is Nutella . On the other hand for who produces intangible products there is Emirates
ReplyDelete2)Nutella, in my opinion, is one of the major product in the world because it has an extraordinary market in every place ,the reason why is not have any competitor in quality of products . Its business is based on family, food , principles needs of people; so nutella satisfy for years each aged Group. Moreover Emirates is the best airline company, why? Because it guarantees flights all over the world, luxury services , Young and brilliant employees , and it provides a sustanibility business . Emirates can link profit to satisfaction of each level of human needs.
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ReplyDelete1)X pression is an organisation that produce tangible products is a company in which it's branches are mostly found in African countries used by ladies and children. Its an extension used for braiding or fixing hair.
ReplyDelete2)Lyca mobile is an example of an intangible products .It can be said as a line newly published in 2013 and has a spread growth over the few years most foreigners especially prefer using it because it helps them to call outside the country for a very cheap price and this line is mostly used by most foreigners in a country who find the cost of calling with its country line expensive nd would like to keep in touch with their families. foreigners use this to call at a cheaper rate and also save more.
1)X pression is an organisation that produce tangible products is a company in which it's branches are mostly found in African countries used by ladies and children. Its an extension used for braiding or fixing hair.
ReplyDelete2)Lyca mobile is an example of an intangible products .It can be said as a line newly published in 2013 and has a spread growth over the few years most foreigners especially prefer using it because it helps them to call outside the country for a very cheap price and this line is mostly used by most foreigners in a country who find the cost of calling with its country line expensive nd would like to keep in touch with their families. foreigners use this to call at a cheaper rate and also save more.
1)X pression is an organisation that produce tangible products is a company in which it's branches are mostly found in African countries. Its an extension used for braiding or fixing hair.
ReplyDelete2)Lyca mobile is an example of an intangible products .It can be said as a line newly published in 2013 and has a spread growth over the few years most foreigners especially prefer using it because it helps them to call outside the country for a very cheap price and this line is mostly used by most foreigners in a country who find the cost of calling with its country line expensive nd would like to keep in touch with their families. foreigners use this to call at a cheaper rate and also save more.
1)X pression is an organisation that produce tangible products is a company in which it's branches are mostly found in African countries. Its an extension used for braiding or fixing hair.
ReplyDelete2)Lyca mobile is an example of an intangible products .It can be said as a line newly published in 2013 and has a spread growth over the few years most foreigners especially prefer using it because it helps them to call outside the country for a very cheap price and this line is mostly used by most foreigners in a country who find the cost of calling with its country line expensive nd would like to keep in touch with their families. foreigners use this to call at a cheaper rate and also save more.
1. Nike shoe company and McKinsey & Company.
ReplyDelete2. Nike Shoe Company produces physical goods that the customers can feel/touch and see, and the goods can be resold. McKinsey & Company is a consulting firm. They provide services such as management consulting services to other companies. While Nike Shoe Company produces goods for stock, gives McKinsey & Company services only when a company/customer requires it.
In my opinion, many people prefer Nike running shoes over Adidas because Nike Company has spent more on advertising than Adidas. Also the quality of the shoes is more promising at Nike. But then again, I think overall, everyone like to follow the trends occasionally (for instance Apple smartphones, Michael Kors handbags, Casio watches etc.)
1. An organization that produces tangible goods could be IBS, while an organization that produces intangible services might be DHL.
ReplyDelete2.IBS offers a wide range of books, but I don't think that this could be the reason why, recently, people are preferring this book shop instead of others. I think that the fact that makes the difference between IBS and others is the buying and selling of school books and, in general, the widest range of products for school I have ever seen in a book shop. Moreover, with the fidelity card (which is free while in all the other book shops is not) the client can benefit of many discounts and of a system of earning points that can lead to more discounts.
Talking about DHL, is not easy to spot the differences between the competitors because nowadays these couriers companies offer the same service since there are no longer countries where some go and some others don't. So, in this case I think that the difference is made by the advertisement and the name of the organization, and according to me the german group has worked very hard on the respectability of its firm.
1) One example of an organization that produces tangibile products is Huawei while an example of an organization that produces intangible products is Uber.
ReplyDelete2) Huawei is a Chinese brand that produces mobile phones (smartphones). The purpose of this organization is to make the best mobiles in the market for the relation between quality and prices. Even if they started selling their products in the shade of some "giants" of the sector now they are choosen by many people thanks to their low price and,in the other hand, for the level of quality that their products have reached.
1) An example of an organization which produces tangible products is Ladurée and an example of one which produces intangible products is UniCredit.
ReplyDelete2) Ladurée is a very famous french organization especially with their edible products the so-called macaron, a french cookie. People often choose their product because of its name and reputation created around the world and also because of its taste and attractive look. So it can fall as a personal satisfaction.(wants)
UniCredit is an italian Banking company, people choose UniCredit because of its good and never failing services and for many oppurtunities offered like increasing savings fast.(needs)
Feltrinelli produces tangible products (books) while the pay-per-view program that I subscribed, Mediaset Premium, does not.
ReplyDeleteFeltrinelli sells mainly books that can be resold, Inventoried, transportable and a big part of its revenue is made from tangible product.
As I said Feltrinelli’s main core is the book industry, but unlike many competitors it didn’t just focus on that. It started to sell music, DVD, ticket of music concert and opened a TV channel called "La effe”. Thanks to this particularities Feltrinelli is more appealing tom both younger and older generations.
Mediaset Premium is a subscription program of sport and movies and its revenue are generated primarily from intangible services
Mediaset Premium has been for years the cheaper alternative to the main competitor SKY. SKY had always a better sport coverage and movie production.
Last years something changed because Mediaset Premium purchased the exclusive right to air the UCL (Uefa Champions League) matches.
This big investment is supposed to bring new subscribers to Mediaset and less money to SKY even though some analyst are not sure the UCL is enough to change costumers attitude.
1）one organization that prouduces tangible products is Haier.one one organization that prouduces intangible products is QQ(a chat software in CHINA)
ReplyDelete2）QQ not only has a simple chat function , it also has a rich variety of features, such as online payment , music listening , video browsing. It has been able to have a solid market in China thanks to its times and development of innovative , able to keep up with the latest events and trends at home and abroad
1.I think McDonald's is an organization that produces tangible products.The software of We chat is an organization that produces intangible produces.
ReplyDelete2.McDonald's is a global chain of fast-food restaurants.You can find it in the train station,airport,and some big markets. And the price is very low.It can offer many kinds of food,like：hamburger,french fries,chicken ,coffee and so on .The customers can choose what kind of food what they like eating.Other you can buy the food in a short time and very convenient.
An organization producing tangible products is Bose, leader in the audio market with top quality headphones, speakers and other featured audio products appreciated all around the world. Over 50 years of research and experience in the audio market Bose is considered much more than a simple audio company: they are an idea company, always dedicated to innovate and improve their products. That’s why a largest part of customers prefers to rely on Bose for their audio passions, despite the high cost of every single product.
ReplyDeleteAn organization producing intangible product is Infront Sports&Media. They provides fully comprehensive services, covering every area of sports marketing: rights distribution, host broadcast, digital media, brand development, event management and sponsorship. Customers and stakeholders involved in sports business prefers Infront S&M due to the innovative ideology in the sports culture in order to increase their profits and images all around the sport world through the media publishing.
Samsung makes tangible products while Whatsapp Inc. makes intangible ones.
ReplyDeleteThe main characteristics of Samsung products are hi-tech features, fashionable design, worldwide notoriety and the famous and strong advertising which makes these products more attractive than other Android devices like Huawei ones.
Whatsapp is worldwide famous for its on-line chat client which connects more than a billion users, It's more used than other clients like WeChat (famous in Asia) because of its worldwide spread among smartphone users and for the advanced features included in it such as Whatsapp Web or broadcasting messages.
Tangible product: Nokia - Intangible products: Expedia
ReplyDeleteNokia is a famous multinational established in 1865 in Espoo, Finland. It started producing wood and just after the second World War it became the well-known mobile devices producer. Till 2007 Nokia was the most famous mobile phone producer while in the last years its business was beaten by the firms of Apple and Samsung. The 24 April of 2014 Nokia was bought by Microsoft.
Expedia is a travelling site that allows you to plan your vacation searching between thousands of hotels flights all over the world. This company was owned by Microsoft till 1999, and now it's probably the most known site in this field, it can be used by everyone with 20 different languages, it permits you to choose hotels basing on the price, the position,the services offered by the structure and many other filters.
1. An organization that produces tangible products: Rolex
ReplyDeleteAn organization that produces intangible products: Sky
2. Rolex is an internationl corporation which produces luxury goods, people who choose to buy a product can be influenced by the status quo of that product. Owning a luxury watch, such as Rolex, for many people is a status symbol.
1) An example of organization producing untangible products could be Ryanair, and un organization producing tangible products could be Ferrero.
ReplyDelete2) Ryanair provides a transportation service by air. Ferrero distributes confectionery products. People could chuose these products instead of other because there is a good relation between their price and their quality or because even if they spend more money they can have better goods and services. Someone else could choose them because their price is more convenient and this is always more usual because of the actual economic conditions of a lot of families.
Samsung produces tangible devices such as mobile phones, tablets... Its main competitor, Apple, provides the same kind of products, but it is often more expensive, even though a lot of customers prefer Apple due to the quality of the design of their products.
ReplyDeleteInstead, Italo provides a service of transportation, competing with Ferrovie dello Stato about prices and comfort.
1) Tangible products: Bose Corporation. Intangible products: Accenture
ReplyDelete2) Bose is a private corporation that specializes in audio equipments. Bose's products are high quality audio systems and so the company has gained the reputation of being the best company in the market during the years. The main characteristic of Bose's products is that they have always the best quality and so when customers want to buy the best audio systems, they buy Bose. Also if the company doesn't spend money in advertisment, it's on top of the market. Other companies like Pioneer and JVC, may seem more famous, but the quality of their products is at the end lower than Bose. In fact Bose provides materials to research institutions, universities, medical device companies and engineering organizations worldwide and has contracts with the U.S. military and NASA.
Accenture is a multinational consulting company that provides services like accounting, IT and outsourcing in all over the world. The services provided by Accenture are ever high quality, based on a strong selection of resources and their continuous professional improvement. This aspect guarantees customers for a best service over all, and so companies continue to choose Accenture even if they have the higest rates in the market. Other companies like Capgemini and IBM can provide similar services but they can't compete with the high level service of Accenture.
1.LENOVO produces tangible products,and I think iQIYI produces intangible products.
ReplyDelete2.LENOVO is a famous computer brand all over the word.and many people using LENOVO computer to work and study every day.iQIYI is a software for people to watch movies and TV series.By this software,people can watch all kinds of the latest movies and TV series.It is a very popular software in China.
1) Apple: Multinational that produces tangible products; Sky, that provided a several various Tv channel is an example of intangible products.
ReplyDelete2) About Apple I guess that one of the most features of their products are: Practicality. IOs is a simple operating system, that simplifies human operations and their needs.
People decided to buy an Iphone instead any different android phone for many reasons.
I think that we're always bombarded by advertising messages everywhere, and this is what Apple exploits more. Surely, also visual characteristics are important because they use a particular design for their products.
1.Zara as an organization that produces tangible goods and fastweb as a producer of intangible products.
ReplyDelete2.Zara is a multinational firm that produces clothes and accessories. The main characteristic of this brand is that it offers a wide collection for each season always in step with high fashion at more affordable price. However some people could prefer similar brand with lower price. Instead Fastweb is an Italian company of telecommunication specialized in broadband connection. Depending on the offers proposed citizens could choose this company or another which could offer better services at a lower cost .
tangible : microsoft ( when producing goods like computers )
ReplyDeleteintangible : microsoft ( when having online support and services for customers and other people )
2) one of the most important reasons why people prefer a product (e.g. a brand ) to another , is about advertisement, in my idea.
for example , a brand for clothing like Polo might be prefered to Lacoste by many people. Even if the actual quality of products of both companies might be the same. here, the difference is that the "winner" company has put more effort and cost on introducing its products in a memorable way to people.
on the other hand , prices are also important as a factor of choice . people always compare prices and quality to see if it's reasonable and then choose.
tangible : microsoft ( when producing goods like computers )
ReplyDeleteintangible : microsoft ( when having online support and services for customers and other people )
2) one of the most important reasons why people prefer a product (e.g. a brand ) to another , is about advertisement, in my idea.
for example , a brand for clothing like Polo might be prefered to Lacoste by many people. Even if the actual quality of products of both companies might be the same. here, the difference is that the "winner" company has put more effort and cost on introducing its products in a memorable way to people.
on the other hand , prices are also important as a factor of choice . people always compare prices and quality to see if it's reasonable and then choose.
1) One organization that produces tangible products is Tesla, while one that produces non-tangible products is Mediaset.
ReplyDelete2)Not everyone knows Tesla yet, because it is an american car company born less than 15 years ago, but I chose it as an example because it is quickly taking over the electric cars market. I think that it is winning over its competitors because it focused on two key aspects of the business: the quality of the product, and the marketing. Tesla cars are good looking, perfectly built and efficient cars that, although electric, reach the performance of a regular luxury car, and so far it is probably the only company that managed to do that. Beside, Tesla achieved an insanely strong brand image that in the United States is not only a trend, but is associated to prestige and progress. On the other hand Mediaset represents a totally different example of winning company, and I think it is winning over its competitors because in the past years it made exactly the right choices. It evolved from having just channel 4,5 and 6 to have its own decoder that now is even integrated with every new generation tv, and from this year it managed to gain the exclusive trasmission of the Champions League, that in our country is probably the best move a media company can do.
Tangible: Prada; Inangible: INPS
ReplyDeletePrada is a worlwide known brand that has shops all around the world, it's famous for its quality and style. People who likes to wear expensive and chics clothes prefers Prada's products since they are the symbol of the "Italian fashion style".
1. Tangible products: Bic, Intangible products: Ilmeteo.it
ReplyDelete2. Bic is a company founded in France mainy known for producing ball-point pen. After the success it further on started making also disposable products such as lighters and razors. Since it is leader in pen production and probably the most selling one it assures an optimal quality and therefore it is chosen among the other pen companies.
Ilmeteo.it is one of the most important european services that informs you of the weather forecast. It is available 24 hours and the most chosen in Italy for its accuracy and notoriety.
1)An example of tangible products is Sony.
ReplyDeleteA firm that sells services is Enjoy.
2) Sony is one of the most popular company running the electronic field. People know that Sony sells high quality products instead of other. Enjoy gives the possibility to rent a car for a low price. People prefere enjoy's services instead of Car2go because is cheaper.
1) Tangible: Beats electronics / Intangible: Sky TV
ReplyDelete2) Beats is company which produces audio products as headphones and speakers. They are known in all the world for the quality of their products. People who wants the best quality usually choose Beats Electronics for the quality of the sound.
Sky TV is a digital satellite television which offers TV programs by subscription. People prefere Sky TV because they offer a lot of tv channel that don't offer other companies.
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ReplyDelete1) Wolkswagen and Trenitalia.
ReplyDelete2) Wolkswagen is a company that sells cars through all the world. People often prefer these cars because are of a great brand that takes care of every detail. In fact this carproducer organization has become famous not only for the esthetic of its products, but also for the quality of used materials, for the lasting of its components and for the great motors. However also behind this great brand we have just found that there could be cheats to maximize the proficts of the multinational by giving false information on tha characteristics of the product. So the scandal we are just living these days will have bad results in the marketing of wolkswagen and it could led to the losing of its position between the most famous carproducer companies. On the other hand there is trenitalia: a statal organization that offers train services for all the italian railways. It is very famous and it is sometimes prefered to other organizations like italo because it is more famous through the popolation and its links in italy are more than the links of the others.
Tangible product : Lavazza , this company produces and sells a lot of kinds of coffee and coffee makers and other facilities related to coffee and coffee shop . And also , this company exports it's products to all over the world , it has a lot of branches in other countries . However , some people prefer to buy or drink from the Illy coffee maybe because it costs lower than Lavazza products but the quality is the same and also illy company offers lots of discounts and presents to it's customer
ReplyDeleteIntangible product : booking.com , you can book any kind of resorts all over the world by this web site . using it's services is really easy because you just need a device to connect to the internet . actually people could travel easy thanks to this web site but there are some people who do not believe in web site's services and like to arrange their travel by travel agencies .
1.Tangible products: Nikon. Intangible products: Ebay
ReplyDeleteNikon is a Japanese company that produces cameras and other products in the field of photography. Most people choose Nikon because the quality of photos is better than other companies.
Ebay is an American company that offers services via internet. Some people choose Ebay because it offers a wide range of products.
Tangible product Mulino Bianco. Intangible is eni.
ReplyDeleteMulino Bianco produce dry food like bread, cake, biscuit etc. it is famous for its healthy and good food . Beside eni is gas & power company that provides gas electricity service.
I prefer eni instead of Asia for its lower electricity bill better service .
1) As a firm that produces tangible product we can consider, for example, "Fender", an american manufacturer of guitars.
ReplyDeleteAn organization linked to intangible product is "Amazon".
2) A guitar is easily transportable between countries and, surely, some aspects of quality are measurable. Selling is different from production and, at the same time, a guitar can be resold. On the other hand, Amazon gives to the costumers the possibility to buy or sell whatever you want to, and raise his profits not only thanks to this intangible service, but also from advertisements on his websites.
The fame of Fender's guitars, linked to their quality, is sufficient to lead some people to prefer that brand instead of a competitor like Ibanez. Buying or selling something on Amazon is considered safer than doing that on other platforms, like "Kijiji" or "Subito.it". Moreover, the efficiency of products distribution of Amazon is probably the best between all of his competitors.
1) A tangible product is iphone while a intangible product is CMCC (a big telegraphic company in China)
ReplyDelete2) The reasons for iphone are that : one because the product of iphone is more succinct than other products;second is because iphone‘s velocity is more fast ;it is also more fluent than other product; finally , the APPLE makes use of market to allow iphone to become a worldwide trend.
The reasons for intangible product (CMCC) are as follows : first, in China , the CMCC is covering a wider area;next, it has a better signal.In the meanwhile it has a good services.So,more people choose the CMCC as their operator instead of others
1)
ReplyDelete- An organization that produces tangible products is "Tesla motors"
- An organization that produces an intangible service is "FedEx"
2)
Tesla Motors is an American company that designs, manufactures, and sells electric cars.
FedEx Corporation is a global over night delivery service.
People prefer Tesla's electric automobiles in comparison to the competition because its environmentally friendly, faster (0-60 Mph in 3.1 seconds), can carry 7 people and its safer than any other car on the market.
FedEx is preferred because of its name recognition and reputation for meeting costumer expectations
Most people prefer to buy a Lamborghini instead of a Maserati because it is faster, hewn (Maseratis are wavy) but most of all because it shows a higher standart. It may be a complex of the customer but Lamborghini is increasing their profit every year (tangible).
ReplyDeleteSome people prefer to go to Carrefour instead of IN'S because Carrefour is cleaner, more customer orientated, everything is visible (in IN'S there are a lot boxes spreaded everywhere) and even if at IN'S there are more products on lower price, Carrefour is more preferable (intangible).
1.Tangible product: Paper Mate. Intangible product: Mediaset Premium
ReplyDelete2.Paper Mate produces writing materials, instead Mediaset Premium is a pay TV.
Paper Mate is known all over the world because of its fantastic products, for this reason people prefer to buy Paper Mate's pens than the ones of other companies.
Mediaset Premium gives us the opportunity to watch movies which you cannot watch on free-to-air television, for this reason people love it.
1) one of the tangible products may be Apple Co. and one of the intagible product may be Facebook
ReplyDelete2) Apple is one of the top quality companies that produces technological items as computers, phones and tablets. People choose Apple products because they have an easier phone operating system compared for example to the Android one. Apple company offers to customers a great products assistance and some people may choose Apple products just to be fashionable.
Facebook is a social network that gives the possibility to every one to communicate with the entire world from every place. People prefer Facebook to Twitter or Google+ because most of friends are on Facebook network and it gives so many different services like sharing photos or working groups and many others.
Tangible Products: Beats By Dre
ReplyDeleteIntangible Products: Enel
People prefer to buy Headphones by Dre because like Apple, their product are simple and efficient. But mainly what is important in the global market to buy your product is sponsoring it as much as possible and in the most interesting way.
Tangible Products: Beats By Dre
ReplyDeleteIntangible Products: Enel
People prefer to buy Headphones by Dre because like Apple, their product are simple and efficient. But mainly what is important in the global market to buy your product is sponsoring it as much as possible and in the most interesting way.
One organization that produces tangible products is "Ferrari", while one that produces intangible products is "Netflix".
ReplyDelete"Ferrari" is car ompany that produces some of the bests sport cars in the world. Usually people love better Ferrari than other sport cars constructors because of what it represents, because of its history, because it is an icon.
For what concern "Netflix" which is an American provider of on-demand internet streaming media, people might choose this one rather than others because of the services it provides or for its publicity .
1) An organisation that produces tangible products is Toyota and one that produces intangible is Qatar airways.
ReplyDelete2) Toyota is the world’s leading car manufacturer with just over 10 million car sold in the year 2014 alone. People tend to choose this manufacturer because of their products durability, resell value and overall quality is better than their competitors.
Qatar airways have been praised by its customers for seat comfort and in-flight entertainment, although they can be expensive people have been known to pay for more comfort and that is why they are one of the fastest growing airlines in the world.
1. Rolex (tangible) and Alitalia (intangible)
ReplyDelete2. Rolex is a top notch company in the watches’ market and that’s because of the quality and the beauty of its products. That’s why people always tend to choose Rolex over most of the other brands. Alitalia is the #1 Italian airline that lets people fly all over the world. People would rather fly with Alitalia rather than other cheaper companies because it’s safer and more reliable.
1) Tangible product: H&M
ReplyDeleteIntangible product: SKY
2) H&M is a Swedish multinational retail-clothing company, whose worldwide success is mostly due to its ability to product clothes and accessories which are not only low-prized but also fashionable and pleasing for a large segment of people, mostly teenagers. Its strength, in my opinion, is the ability to connect with the most people taking advantage of the last trends: for instance, in many advertisements H&M employed Victoria’s secret models, who have reached the peak of success thanks to Instagram and are widely known by teenagers that consider them prototypes of a perfect lifestyle. I think that exactly this kind of choices makes a brand preferable to another one that offers the same products.
SKY is an international television platform whose competitiveness is mainly based on the variety, the exclusivity and the quality of the channels it offers: here in Italy, for example, many people prefer Sky to Mediaset because it has an exclusive access to many sport and entertainment channels.
1) Tangible product: Jeckerson
ReplyDeleteIntangible product: ENEL.
2) Some people choose Jeckerson instead of the swedish brand H&M because the matherials their clothes are made of are better and long-lasting. On the other hand a lot of people prefer choosing the ENEL company because their fares on the elettricity are the most convenient.
1.tangible : Channel
ReplyDeleteIntangible : Instagram
2.Channel is one of the most famous and popular brands all over the world which produce clothes and cosmetics and it has branch in most of the countries. People like to buy it because of its very good quality and stylish design. Also Instagram is popular among photographers or ordinary people who like to share his dayli pictures.
1.tangible : Channel
ReplyDeleteIntangible : Instagram
2.Channel is one of the most famous and popular brands all over the world which produce clothes and cosmetics and it has branch in most of the countries. People like to buy it because of its very good quality and stylish design. Also Instagram is popular among photographers or ordinary people who like to share his dayli pictures.
1) An organizzation that produces tangible products is Opel, instead ah irganization that produces almost services is Wind.
ReplyDelete2) Opel is a german organization that produces cars since 1895, created by Adam Opel. Personally, i prefere Open than Volkswagen, because it's an older organization. Someone could prefere Volkswagen because it belongs to The dame group of Porsche that, as everyone knows, Are very good cars.
Wind is an italian phone C ompany that produces services for mobiles and phones.
It was created in 1997 and it offers very cheap telephone contracts, but at The same time it doesn't offer a very good line, in fact lots of people prefers to change telephone Company to have a better line.
1.tangible : Channel
ReplyDeleteIntangible : Instagram
2.Channel is one of the most famous and popular brands all over the world which produce clothes and cosmetics and it has branch in most of the countries. People like to buy it because of its very good quality and stylish design. Also Instagram is popular among photographers or ordinary people who like to share his dayli pictures.
1.tangible : Channel
ReplyDeleteIntangible : Instagram
2.Channel is one of the most famous and popular brands all over the world which produce clothes and cosmetics and it has branch in most of the countries. People like to buy it because of its very good quality and stylish design. Also Instagram is popular among photographers or ordinary people who like to share his dayli pictures.
1.tangible : Channel
ReplyDeleteIntangible : Instagram
2.Channel is one of the most famous and popular brands all over the world which produce clothes and cosmetics and it has branch in most of the countries. People like to buy it because of its very good quality and stylish design. Also Instagram is popular among photographers or ordinary people who like to share his dayli pictures.
Andrea Murri
ReplyDeleteMy 5 most important unmet needs:
self-actualization (esteem needs), being healty (safety needs), have my family (social needs), have true friendships (social needs), achievement (esteem needs).
My 5 most important unmet wants:
get a college degree, make money, win a lot of tournaments, buy a sport car, find a good job.
Andrea Murri
ReplyDelete1) Tangible product: Hp laptop
Intagible product: a movie bought from Netflix
2) Some people prefer to buy Hp laptops because of their performances, or because it's a brand that has been on the market from very long so it gives to the costumer security. Plus the advertising of the big company's products are very sponsored on all over the mass media. Netflix too is very used, especially in the United States, because it's practical to use and very useful when you want to watch a movie without leaving your house.
Tangible products: Lindt
ReplyDeleteIntagible product : google
Lindt is an organization which produces an excellent quality of chocolate. Google is a very famous search engine . In my opinion a lot of peolpe prefer some kinds of products instead of the competitors because they're influenced by some factoris as notoriety, fame and publicity. Indeed also the competitors offers products with a very good quality and , sometimes , could happen that they're even better.
Federica di lernia
tangible product:bata
ReplyDeleteintagible product:instagram
bata is an indian shoe maker well known for their quality and shipment all over the world,it is very cheaper than nike and adidas.instagram is very usefull for those who like to share their photos
1) An organization which produces tangible products is H&M, while an organization that produces intangible products is Facebook.
ReplyDelete2) H&M is a Swedish multinational clothing company, which has over 3.500 stores spread all over the world. People prefer this brand to the other ones, like Benetton or Sisley (which are more expensive), because its clothes are cheaper but made of good-quality materials. Indeed H&M uses organic cotton, which has grown without chemical pesticides and does not contain any genetically modified fibres. This is a good aspect both for customers and enviroment. Facebook is a social networking service and website founded by Mark Zuckemberg. People consider it better than other websites, like Twitter, because it allows its users to share more information about themselves, like photos, festivals they partecipated, and moreover they can talk to each other through a chat or even make video calls.
1. An organization that produces tangible products: Ferrero
ReplyDeleteAn organization that produces intangible products: The Walt Disney Studios
2. Ferrero is an Italian manufacturer of branded chocolate. It was founded by Pietro Ferrero, a small-time pastry maker who laid the groundwork for the Nutella and famously added hazelnut to save money on chocolate. The reason why people prefer this company instead of other similar companies it's because its products have rich consistency and balanced flavors.
The Walt Disney Studios produce, market and distribute motion pictures, music and stage productions worldwide. People prefer this company because this is where the motion pictures started and since then it has become the one of the best companies in the world for entertainment.
1. An organization that produces tangible products: Ferrero
ReplyDeleteAn organization that produces intangible products: The Walt Disney Studios
2. Ferrero is an Italian manufacturer of branded chocolate. It was founded by Pietro Ferrero, a small-time pastry maker who laid the groundwork for the Nutella and famously added hazelnut to save money on chocolate. The reason why people prefer this company instead of other similar companies it's because its products have rich consistency and balanced flavors.
The Walt Disney Studios produce, market and distribute motion pictures, music and stage productions worldwide. People prefer this company because this is where the motion pictures started and since then it has become the one of the best companies in the world for entertainment.
1. Tangible : Chanel.
ReplyDeleteIntangible: App store
2. Channel make a high quality products such as: bats, shows ,perfume. The company has hor unique design and always associated with hot couture fashion. People choose Chanel for the name,design and the quality of the Product.
App Store is kind of virtual shop that made by Apple and in the store you can buy all kind of apps like: games, magazines and so on. Some people choose the app store because it has more kind of app to offer compared to the competitors
1) Tangible product: DUCATI.
ReplyDeleteIntangible product: WIKIPEDIA.
2) Ducati is an Italian company that designs and manufactures motorcycles.This brand it is really appreciated because Its products are the most known and efficient in the market and also because it is an italian product ,so that is why it is also very famous in foreign countries,but above all because it has multiple victories in the motorcycle racing world champion (Grand-Prix and Moto GP).
Instead, Wikipedia is the world's largest and most popular encyclopedia. It is a free knowledge project that most of the people in the world,especially students, use. It offers the possibility to know whatever we want, when we want and for free , this is why people appreciate it. Although sometimes it is not correct what is written.
1. Tangible: Victoria's Secret
ReplyDeleteIntangible: Google Inc.
2. Victoria's Secret is the largest American retailer of women's lingerie, women’s wear, and beauty products. Some people may choose it over other brands because it’s very popular and their stores are located in almost every shopping center all over the world.
Google is an American multinational corporation known for running one of the largest search engines. People prefer it because it’s faster and more complete than other engines.
Tangible: Nike
ReplyDeleteIntangible: ACEA
Nike is for sure the most famous sportswear company in the world. Nike did an incredible job during the years to build a brand with values, when anybody of us go to a shop and see a Nike product he's sure about the high quality of the product and the other brands are already beaten. I personally admire very much who contribute to run this giant industry, it seems like they always arrive first than the competitors and that's the secret to have a successful business.
ACEA has many competitors and their business is based on the people choice on the best price, in fact people choose the group that make them save money. People may choose ACEA not just for the name of the brand but for what it offerts also.
1) tangible: Fendi
ReplyDeleteIntagible: Unicredit
2) Fendi is a fashion italian firm renowed all around the world. Unicredit is the result of the fusion between 9 of the main italian banks and the german group HVB, so it's a bank service.
Some products (tangible or intangible) are chosen instead of others because of their quality, the fame of their firm and, certainly, thanks to the advertisement, which is fundamental for the launch of a product.
An azienda that produces tangible product is Canon.
ReplyDeleteAn azienda that producesuntangible products is What's app.
People might prefer Canon over Kodak, Siemens; Samsung or Phillips because of their better knowledge in photography lens making since a better lent beside a good body camera is what makes a picture much better compared to the others.
People might prefer What's app compared to Kick, Chat On or I Message because of the easiness in the app functioning, because of the granted service who have never been disconnected differently than kick and because of the easy and instinctive commands of the app.
Red Valentino – Tangible
ReplyDeleteValentino is one of the most famouse Italian brand. That is famous for high qualities products that’s why people always choose red valentine
Ryanair intangible
Ryanair is an irish low cost airline. People prefer this because it’s more reliable and cheaper company
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ReplyDeletetangible: ferrarelle water, untangible: amazon
ReplyDeleteI think people often prefer ferrarelle because of its quality and also because they do a lot of advertising to promote this product.
People use amazon instead of other websites because of his cheaper prices
tangible: ferrarelle water, untangible: amazon
ReplyDeleteI think people often prefer ferrarelle because of its quality and also because they do a lot of advertising to promote this product.
People use amazon instead of other websites because of his cheaper prices
tangible: Apple
ReplyDeleteuntangible: Internet
Apple is an american company that produce software, computer, smartphone and other multimedia devices and people prefer Apple's product instead those producted by Samsung, Microsoft for is quality and for his brand too because today the name of the product sometimes as important as the quality.
1)Stabilo is a german organization that produces tangible products such as highlighters. TripAdvisor is instead an organization that offers intangible products, in particular people is able to book hotels, flights, and search for restaurants.
ReplyDelete2) Stabilo is probably one of the most popular organizations producing highlighters and people might think that they are better than the ones produced by Fila, an italian organization, because its products are quite cheap and more colours are available, plus they are really fluorescent and lately they renewed products in size. I think TripAdvisor can offer a better service to costumers than other organizations like Yelp. They both shows restaurant evaluations, but with TripAdvisor you can also book hotels, flights, and B&B’s and moreover TripAdvisor has more users so that you have more people’s reviews available.
1)
ReplyDeletea) tangible products’ producer: Huawei produces communication technologies ( smartphones, routers etc.). Even if it doesn’t actually own the supremacy on the market like other more known firms like Apple and Samsung, it offers a big variety of products supplied with very high quality and performance technical components.
b) intangible products’ producer: Tim offers to the customers communication services ( internet connection, calls, text messages etc.), with a very good reception and favorable offers.
2)
some people, like me, would prefer to buy this kind of products because sometimes are even better than “top of range” devices, and are extremely cheaper, in many cases a Huawei smartphone is three times cheaper than an Iphone or a Samsung.
b) Costumers may prefer Tim instead of other producers for the quality of the service and its cost.
Tangible: Gibson Les Paul (Guitars): The Gibson Les Paul is an electric guitar that was first sold by the Gibson Guitar Corporation in 1952. People might prefer it over Fender Stratocaster for the quality of the sound or the materials.
ReplyDeleteIntangible: Amazon (Shop on-line): Amazon is an American electronic commerce and cloud computing company with headquarters in Seattle, Washington. People might prefer it over eBay for the free returns of the purchase
Tangible: Ferrero SpA is an Italian manufacturer of branded chocolate and confectionery products and it is the third biggest chocolate producer in the world. It's most famous product is NUTELLA. I suppose that many people prefer nutella instead that other chocolate creams produced by competitors because of the name that often is as important as the quality of the product. Ferrero also organizes original strategies of marketing that make you want to buy the product (for instance:last year each jar of Nutella had printed over a common name of person, so you could find your personal jar).
ReplyDeleteIntangible: PARADIGMA. It is a system of legal education.Paradigma is responsible for updating the professional development of managers and professionals. People might prefer it instead of other companiesof because it has a long tradition of excellence in this field.
Tangible is Samsung. Intangible is android. Customers choose Samsung, because all its products ecause they are high-quality, beautiful and up to date. People choose android, because this OS provides such benefits as:
ReplyDeleteA large number of free apps. For Android written hundreds of free games, office programs, browsers and various other useful and useless apps. For all users of devices based on the OS they are available in a special store Google Play store. From there they can easily be installed on the device.
Direct transfer files from one Android device to another, or from your computer to your device via Bluetooth and via the USB port.
The possibility of fine tuning of parameters and interface of the system "under itself", and if you get root rights, or as they are called, – root, the system is completely at your disposal.
Functionality. Free Android doesn't mean its low quality. On the contrary, it is a very functional system that allows to solve many problems.
Tangible is Jordan.....Intangible is 3(tre) network.
ReplyDeleteJordan is a USA shoes making company that makes variety of women and men sneakers
3(tre) network is a telecommunication company in Italy that provides network services
customers go in for Jordan sneakers other than addidas, nike and the others because of high quality product and preference
Tangible is Jordan.....Intangible is 3(tre) network.
ReplyDeleteJordan is a USA shoes making company that makes variety of women and men sneakers
3(tre) network is a telecommunication company in Italy that provides network services
customers go in for Jordan sneakers other than addidas, nike and the others because of high quality product and preference
1- An organization that produces tangible products is coffee “kimbo”; one that produces intangible products is “Wind”
ReplyDelete2- Coffee kimbo is one of Italy’s best coffee firms. Some peple can prefer this coffee for the taste or the aroma and some bars can choose to sell this coffee even at the lower price present on the market. In my opinion, another factor that can influence people choice of coffee is the commercial, such as Coca-cola and Pepsi, which have almost the same taste, but different commercials. I think that commercials can influence the choice of the people very deeply because they have specific slogans and strategic colors for the firm.
1- An organization that produces tangible products is coffee “kimbo”; one that produces intangible products is “Wind”
ReplyDelete2- Coffee kimbo is one of Italy’s best coffee firms. Some peple can prefer this coffee for the taste or the aroma and some bars can choose to sell this coffee even at the lower price present on the market. In my opinion, another factor that can influence people choice of coffee is the commercial, such as Coca-cola and Pepsi, which have almost the same taste, but different commercials. I think that commercials can influence the choice of the people very deeply because they have specific slogans and strategic colors for the firm.
An organization that produces tangible products is Nike and one that produces intangible products is Skype,
ReplyDeleteNike produces sneakers, clothing ecc.. for men and women while Skype is a service used by people to keep in touch with other people.
Often, people decide to buy something of Nike respect of other organizations because of advertisement or for example because some of famouse people use that stuff and everyone want to be like own idols.
1) An organization that produce tangible products is Husqvarna, it produces Motorcycles, instead SafeRiders provides security services for motorcyclists (intangible products).
ReplyDelete2) Husqvarna is one of the most important producers of off-road motorcycles, people prefer those motorbike instead of Honda or Kawaski, for their reliability, for the price and also for the high performances.
1) Airbus is a company that produce plane and Alitalia is a company that produce intangible products.
ReplyDelete2) Airbus is the most important plane maker (with boeing) and it offer security and confort. Alitalia is the company that use in the best way these plane to make people travel in the best condition they can have (we hope so).
-Crocs is part of organizations that produce tangible products. It's a US brand that produces a sort of clogs in plastic with a particular design and high comfort respect to his competitors like De Fonseca or Inblu. It's true that these slippers are not cheaper but the prices correspond to the quality.
ReplyDelete-WhatsApp is part of organizations that produce intangible products; it's a famous application just to chat with people and recently also to call; and this aspect in my opinion is the best because makes the communication fast, without lose your time to see profile of unknown people like Facebook.
-Crocs is part of organizations that produce tangible products. It's a US brand that produces a sort of clogs in plastic with a particular design and high comfort respect to his competitors like De Fonseca or Inblu. It's true that these slippers are not cheaper but the prices correspond to the quality.
ReplyDelete-WhatsApp is part of organizations that produce intangible products; it's a famous application just to chat with people and recently also to call; and this aspect in my opinion is the best because makes the communication fast, without lose your time to see profile of unknown people like Facebook.
1. Tangible CHICKEN HUT
ReplyDeleteIntangible SKY
2.Chicken Hut is a fried chicken restaurant chain in Europe. It provides a wide variety of crunchy, delicious fried chicken foods with a quality and freshness that sets a new standard in the quick service segment. Chicken Hut is serving people by going globally after expanding its branches into Italy, Belgium and Pakistan.
Sky is an Italian TV network featuring numerous channels of various categories: sports, movies, news, cartoons. Sky offers a better choice of high-quality entertainment for the whole family and uses technology to put them in control, whenever and wherever they want.
1- Tangible: samsung company,, intangible:Vodafone
ReplyDeletea) Samsung company is an international company which is well known for the productions of mobile phones ,Tvs and several electronic devices.People simply will choose samsung over other competitive companys as samsung is well known for it's quality ,design and satisfying customer needs (customer satisfaction).
b)Vodafone a company which offers a service to it's customers for me i'll choose vodafone over other competitive company's because of it's strong network all over the world ,high speed internet connection and updating and offering new services to their customers.
Tangible: Nike is one of the best brands in the market now known for its sportwear,shoes,and Accessories , I think that nike won the race among all other brands in their creative way of marketing for their products Also Known for its quality which of course plays an important role in its good reputation.
ReplyDeleteIntangible: Facebook , the best social network so far globally and offers almost every thing ( sound chat, video chat, writing chat, posting things) In my opinion Facebook defeated other competitors by renewing its self and thinking how to met people expectations
1. Barilla is an organization that produces tangible products, whereas we can consider DHL as a firm of intangible products.
ReplyDelete2. Barilla is a huge italian food organization that produces especially pasta. It increases its notoriety creating the brand Mulino Bianco of baked products. People seem to prefer Barilla instead of other competitors. It could depend on wide variety of products that the company offers, and on the good market price, however one of the main factor is surly the advertising element that spreads a great image of the firm
1- Paper Mate (tangible products) and Groupon (intangible products).
ReplyDelete2- Paper Mate produces writing instrument, which are easy to find, cheap, and guaranteed. This company in addition has a particular pen, “replay pen” that unlike the common pen can be erased with a simple rubber. This original feature is very helpful especially for children and in schools.
Groupon is a global e-commerce marketplace. Unlike other websites with the same service, it is very reliable and offers a wide range of activities, all around the world
Apple is an organization that produces tangible products, whereas Oliver Wyman offers services.
ReplyDeleteThe former is a big company that produces different kinds of high-quality electronic devices, the latter is a leading global management consulting firm that helps clients optimize their businesses.
In my opinion customers prefer Apple to other companies in the same industry because it offers high-quality products , well-designed and easy to use.
1) Tangible (Nike) and intangible (DHL)
ReplyDelete2) As a world renowned sports wear and equipment company, Nike delivers high quality products for a wide range of sports.
DHL is also a recognisable brand, which offers a hand to hand courier service. People would love and prefer these companies as they are recognised brands and either deliver quality service or quality products.
1) An organization that produces tangible products will be Errea, and one that produces intangible products will be Tim.
ReplyDelete2) Errea, is a corporation mainly dedicated in the production of textiles. Errea sponsors many teams of many different sports such as rugby, soccer, volleyball, basketball, fitness, running and others. This international company has all types of transportations which makes it easily accessible for customers. The reason why many people prefer Errea rather than Nike or Adidas, is because of its good quality and low cost of the products. I had the opportunity to meet Angel Gandolfi ( founder ) and to visit one of the main factories in Parma.
Tim is the largest company for mobile phone services in Italy. The transportability of this service is really good since after the first time you go to a store, you can do everything from the bars close to your home. The reason why people choose Tim is because it has the fastest signal and also because its signal is the most expanded through all the cities of Italy, which means you can go far away from Rome or Milan to Calabria and you are still going to have better signal than with other companies.
Nike produce tangible products, where as Facebook is an inngible company. These two companies are the biggest in the world in their given field, so why do we choose these companies rather than their competitors. As you know nike or nikey or mainly known for their production of trainers but why nike instead of adidas or puma. Now obviously adidas and puma still strive as a business but nike is definitely the market leader, I think this is mainly due to the vast amounts of advertising, through bill boards tv and even on celebraties this allows us to subconsciously believe that we need to wear these shoes and not other brands. Nike also produce shoes that cater for all types of people allowing them to focus on the whole market and not just specifics.
ReplyDeleteFacebook is an intangible company it produces a service rather than a product, we use Facebook for the main reason that everyone else uses Facebook, but why does everyone else? I believe this is because of its easy lay out, its simplicity to use and its unique design
Mercedes-Benz produces tangible product , which is one of the biggest names in the automotive industry. People who choose Mercedes-Benz cars, often choose them for their luxury , their class , their qualities's name and their safety instead of other brands..
ReplyDeleteAn example of a company that produces intangible products is GOOGLE. People use it rather than others because it is the biggest and most secured web search engine so far, as many things on it are built or has the so called 'open sources' that people can use.
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ReplyDeleteOne organisation that produces tangible products is Apple, in the other hand Netflix produces intangible products.
ReplyDeleteYou can transport,inventory,measure the quality of the products and you can resold it.
Netflix offers intangible product because you can't touch the products,inventory and transport them.
A lot of people prefer those products instead the others for the type of service and product quality.
E.g. In Apple people have the possibility to go in the Apple Store to repair the products or asking informations. In Samsung or Microsoft you can't do it because they have not stores and they have not the same services
Netflix offers a lot of films and tv series produced by them with a cheaper price respect the other competitors.
1)Samsung is the company that provides tangible goods and intangible products are educational institutions
ReplyDelete2)some people take Pepsi instead of coca cola as they are habituated to that product or the differences in the price,customer satisfaction,quality and the quantity of the product.
One of the organization that produces Tangible products is iphone and the intagible organization is wind.
ReplyDelete* The former is a huge company that produces electronic devices.which is of high quality products and easy to use.
* Wind is also a big network company,which covers network in maximum places, so people can get good benefit.
1) Tod's group is an italian firm that produces tangible products, while Facebook is the powerful online social network (it produces intangible products).
ReplyDelete2) Tod's is an italian firm that produces luxury shoes and clothes. I think that customers prefers to buy Tod's shoes, althought they are expansive because the product is made up with best quality material, making these shoes the most confortable.
1) Adidas is an example of tangible product while Mediaset is an intangible one.
ReplyDelete2)I think that customers prefer to buy adidas shoes not only for them comfort but also because they can wear it for running or just as trainer shoes.
1) Adidas is an example of tangible product while Mediaset is an intangible one.
ReplyDelete2)I think that customers prefer to buy adidas shoes not only for them comfort but also because they can wear it for running or just as trainer shoes.
1) H&M is a example of tangible and 3 mobile is an intangible.
ReplyDelete2) dress or clothes that customers prefer to buy a H&M because it is cheap and fashionable.